Hello
Hi, I’m Rachel, a creative and strategic graphic designer with 8 years of experience in branding, social media, web, and print design. Additional experience as a photographer in portraits, real estate, product, and headshots. Enthusiastic, organized self-starter who is able to complete projects accurately and efficiently. Continuously learning and improving skill sets, recently adding project management to the tool belt.
Take a look at my most recent work
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Featured Work
Science Interactive Branding
Role
Brand Designer
Contribution
Lead branding designer for the Science Interactive redesign after a company merger. Together with my team, we created a new logo and brand guidelines.
Denita Bremer Coaching
Role
Brand Designer and Photographer
Contribution
Created the logos, branding strategy, photography, podcast artwork, and social media strategy for a solo-entrepreneur coaching business.
GreenFolder Recipes.com
Role
Branding and Web Designer
Contribution
Created a hand-lettered digital logo, branding strategy and design, custom photography, and web design for a family food blog.
Faithful Food Freedom
Role
Logo and Brand Designer
Contribution
Created a new logo and branding packaged for a life coach. This project included a hand-drawn logo mark and cover art for a new podcast.
Headshots and Photography
Role
Photographer and Retoucher
Contribution
Over the years I have photographed many people for businesses and personal projects alike. I’m experienced in studio lighting, natural lighting, and retouching.
Valerie Mitric Coaching
Role
Branding and Web Designer
Contribution
Created the logos, branding strategy, and social media strategy for this coaching business, then designed and executed the website.
Sunny’s Clothing for women
Role
Brand Designer and Photographer
Contribution
Created the branding, logos, strategy, and brand photos for a small clothing line built for athletic women of all shapes and sizes.
Bureau Real Estate
Role
Graphic Design Manager and Photographer
Contribution
Created social media templates for real estate agents, photographed listings, photographed the agents and retouched headshots, and designed newsletters.
What I Do Best
Brand Identity
Your brand is your story, and I’m here to help you tell it visually. I ensure that all design elements are aligned.
Web Design
In a world where screens come in all shapes and sizes, I ensure that your website is beautiful and functional.
UI/UX Design
I specialize in creating visually appealing and intuitive user experiences that leave a lasting impression.
Work Experience
Jan 2016 to Present
Branding designer and photographer
Studio Aubrieta
Created visual identity and brand guidelines for small businesses including typography standards, color palettes, logo design, brand storytelling, marketing collateral, headshots, branding photography, social media designs, and websites on WordPress, Squarespace, and Showit resulting in increased market connection and and social media followings.
Photographed individuals, groups and families for business headshots, senior portraits, family portraits, and brand photo shoots.
April 2022 to June 2023
graphic design manager and photographer
Bureau One
Designed 100+ social media and print templates for real estate agents which allowed for quick access to high-quality collateral while maintaining brand standards and continuity across Instagram, Facebook, email campaigns, and printed works.
Photographed luxury real estate listings, neighborhoods, events, and agents in Park City and Salt Lake City. Assisted on various photo shoots. Managed large-scale projects with various photographers, designers, and developers while communicating objectives, progress, and outcomes to stakeholders.
July 2019 to Feb 2021
Graphic Designer
Science Interactive Group
Created and managed marketing material for five brands under the Science Interactive umbrella including large-scale banners, flyers, booth design, and marketing collateral for national trade shows.
Led the design team for company rebranding after an acquisition and merger. Work included new logo design, style guide, product photography for thousands of scientific materials, headshots for all team members, and assisting with website redesign.
Aug 2017 to Sept 2018
Marketing and HR Specialist
City Center Dental Group
Created and enacted marketing program and office branding. Interviewed, on-boarded and oriented new employees.
Jan 2017 to May 2017
Graphic Design Intern
Deseret Digital Media
Developed images, articles and content for social media. Designed marketing project and presentations for a wide range of clients.
April 2016 to Dec 2016
Visual Communication Specialist
BYU-Idaho
Designed and wrote department-wide branding and strategy. Created website layouts and icons for the Course Improvement department website.
Education
BS – Visual Design and Communication
BYU-Idaho
Emphasis in visual communication and design
Additional studies in graphic design, public relations, news writing, & event management
Planned, designed, and executed 2016 Senior Showcase
UX Design Certification
Springboard Online Bootcamp
Learned about UX Design with a certified mentor then created a capstone project redesigning a current iPhone app