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Hello

Hi, I’m Rachel, a creative and strategic graphic designer with 8 years of experience in branding, social media, web, and print design. Additional experience as a photographer in portraits, real estate, product, and headshots. Enthusiastic, organized self-starter who is able to complete projects accurately and efficiently. Continuously learning and improving skill sets, recently adding project management to the tool belt.

Rachel-Redford-Photographer-Branding-Designer

Take a look at my most recent work

Featured Work

Science Interactive Branding

Role

Brand Designer

Contribution

Lead branding designer for the Science Interactive redesign after a company merger. Together with my team, we created a new logo and brand guidelines.

Denita Bremer Coaching

Role

Brand Designer and Photographer

Contribution

Created the logos, branding strategy, photography, podcast artwork, and social media strategy for a solo-entrepreneur coaching business.

GreenFolder Recipes.com

Role

Branding and Web Designer

Contribution

Created a hand-lettered digital logo, branding strategy and design, custom photography, and web design for a family food blog. 

Faithful Food Freedom

Role

Logo and Brand Designer

Contribution

Created a new logo and branding packaged for a life coach. This project included a hand-drawn logo mark and cover art for a new podcast. 

Headshots and Photography

Role

Photographer and Retoucher

Contribution

Over the years I have photographed many people for businesses and personal projects alike. I’m experienced in studio lighting, natural lighting, and retouching.

Valerie Mitric Coaching

Role

Branding and Web Designer

Contribution

Created the logos, branding strategy, and social media strategy for this coaching business, then designed and executed the website. 

Sunny’s Clothing for women

Role

Brand Designer and Photographer

Contribution

Created the branding, logos, strategy, and brand photos for a small clothing line built for athletic women of all shapes and sizes. 

Bureau Real Estate

Role

Graphic Design Manager and Photographer

Contribution

Created social media templates for real estate agents, photographed listings, photographed the agents and retouched headshots, and designed newsletters.

What I Do Best

Brand Identity

Your brand is your story, and I’m here to help you tell it visually. I ensure that all design elements are aligned.

Web Design

In a world where screens come in all shapes and sizes, I ensure that your website is beautiful and functional.

UI/UX Design

I specialize in creating visually appealing and intuitive user experiences that leave a lasting impression.

Work Experience

Jan 2016 to Present

Branding designer and photographer

Studio Aubrieta

Created visual identity and brand guidelines for small businesses including typography standards, color palettes, logo design, brand storytelling, marketing collateral, headshots, branding photography, social media designs, and websites on WordPress, Squarespace, and Showit resulting in increased market connection and and social media followings.

Photographed individuals, groups and families for business headshots, senior portraits, family portraits, and brand photo shoots.

April 2022 to June 2023

graphic design manager and photographer

Bureau One

Designed 100+ social media and print templates for real estate agents which allowed for quick access to high-quality collateral while maintaining brand standards and continuity across Instagram, Facebook, email campaigns, and printed works.

Photographed luxury real estate listings, neighborhoods, events, and agents in Park City and Salt Lake City. Assisted on various photo shoots. Managed large-scale projects with various photographers, designers, and developers while communicating objectives, progress, and outcomes to stakeholders.

July 2019 to Feb 2021

Graphic Designer

Science Interactive Group

Created and managed marketing material for five brands under the Science Interactive umbrella including large-scale banners, flyers, booth design, and marketing collateral for national trade shows.

Led the design team for company rebranding after an acquisition and merger. Work included new logo design, style guide, product photography for thousands of scientific materials, headshots for all team members, and assisting with website redesign.

Aug 2017 to Sept 2018

Marketing and HR Specialist

City Center Dental Group

Created and enacted marketing program and office branding. Interviewed, on-boarded and oriented new employees.

Jan 2017 to May 2017

Graphic Design Intern

Deseret Digital Media

Developed images, articles and content for social media. Designed marketing project and presentations for a wide range of clients.

April 2016 to Dec 2016

Visual Communication Specialist

BYU-Idaho

Designed and wrote department-wide branding and strategy. Created website layouts and icons for the Course Improvement department website. 

Education

BS – Visual Design and Communication 

BYU-Idaho

Emphasis in visual communication and design

Additional studies in graphic design, public relations, news writing, & event management

Planned, designed, and executed 2016 Senior Showcase

UX Design Certification

Springboard Online Bootcamp

Learned about UX Design with a certified mentor then created a capstone project redesigning a current iPhone app

Let’s Connect

Let's Connect